The Game Of Inches® Methodology

There’s a myth out there that to innovate and grow, you must reinvent everything you do and come up with the next big thing. That's not true. Innovation, adaptability, and sustainable growth are a game of inches.

Most people resist change because it feels too big, too hard, too overwhelming. But when you break it down, success comes from consistent, doable actions.

99% of breakthroughs aren’t giant leaps. They’re built one, consistent step at a time.

Ask your team to invent the next big thing and they’ll get paralysed with the pressure set in. Give them an achievable proven process and extraordinary results follow.

Powered by over a decade of proprietary research and real case studies, Game of Inches equips leaders and teams to adapt quickly, grow steadily, and unlock hidden opportunities through evidence-based, practical actions.

Teams and organisations who embrace Game of Inches consistently report greater adaptability, less resistance to change, and more measurable growth. The methodology connects top-down strategy to bottom-up opportunities, aligning people, process, and performance.

How Game of Inches Shows Up:
The methodology is the backbone of everything we do:

• Advisory clients use it to align frontline ideas with strategy (Innovation Alignment)
• Speaking audiences explore it in keynote presentations

• Workshop participants learn it in Gap Hunter, Game of Inches , and Bankable Ideas workshops

• Leaders use it as foundation for ongoing coaching and capability building

Best For:

• Organizations with innovation-strategy misalignment

• Teams paralyzed by pressure to “innovate big”

• Leaders building adaptive, learning cultures

• L&D teams embedding innovation capability

• Frontline employees seeking accountability and voice

Stop Innovation Theatre

Innovation belongs to everyone. But most innovation programs fail because real innovation isn’t about one-off projects or elite teams. It comes from unlocking the ideas already inside your people.

Published by Wiley, The Game of Inches lays out Nigel’s system of incremental change…and demonstrates through hundreds of interviews he did that it’s the SMALL things in a business that create the biggest long term results.

Here’s a taste of what you’ll find inside.

Gain a system for using small consistent improvements to create big and lasting results for your business.
Understand how to find gaps in how you do things and what your members want.
Find the common actions and behaviours of over 80 successful entrepreneurs and leaders.
Identify an existing challenge or gap and begin generating useful ideas and solutions.
Discover how to empower your staff to consistently seek constant improvement.